Oskar Shop Mobile App

IOS and Android Mobile application for a online store that offers a very wide range of hair extensions

Introduction

OSKAR SHOP is an innovative mobile application, created to enhance the online hair extension shopping experience. The platform offers users quick and easy access to a diverse range of products, from natural to synthetic hair extensions, all available just a click away.

Challenge

Before the launch of the OSKAR SHOP app, customers faced the following challenges:

Limited mobile access: Users preferred a dedicated mobile solution that would allow them to browse and purchase products directly from smartphones and tablets.
Low inventory visibility: Customers did not always have access to up-to-date information about product availability.
Direct communication for recommendations: Customers were looking for a fast and direct way to receive personalized recommendations based on their preferences.

Our solution

OSKAR SHOP offers a complete solution to these challenges through the following functionalities:

Easy-to-navigate product catalog: The application offers a well-structured and easy-to-navigate catalog, with advanced filters to help customers quickly find the desired hair extensions.
Real-time update of stocks, descriptions and prices: Users have access to updated information about product availability, their descriptions and prices, automatically synchronized with the website.
Recommendations via WhatsApp: Customers can receive personalized recommendations by contacting our team directly on WhatsApp, to get real-time advice and suggestions.

Technologies Used

React Native: Using React Native for application development allowed for the creation of a consistent experience on both platforms (iOS and Android) and easy code maintenance.

Firebase: Integration with Firebase ensured real-time data synchronization and facilitated push notifications to keep users informed about promotions and news.

Results

The launch of the OSKAR SHOP application brought the following benefits to the online store:

Sales growth: Easy access to products and direct communication for recommendations led to a significant increase in sales.
Improvement of user experience: The application simplified the purchasing process, providing a pleasant and efficient user experience.
Customer loyalty: Push notifications and personalized promotions contributed to customer loyalty and an increase in the number of repeat orders.
Data-driven decisions: The analyses and reports generated by the application provided the management team with valuable information to optimize the sales strategy.

Conclusion

OSKAR SHOP is a powerful mobile application, developed to meet the needs of customers looking for quality hair extensions. By centralizing information and optimizing the purchasing process, the platform contributes to increasing customer satisfaction and improving the performance of the online store.